Tag: Radar Landing Page

Raissa Anggiani Finds Success Through RADAR Indonesia and Paves the Way for Its 2023 Class

It didn’t take long for listeners in Indonesia to be enchanted by Raissa Anggiani. The 19-year-old’s music, which can be described as flowing folk-pop and bedroom-pop, has fans hitting repeat on tracks like “Kau Rumahku” and “if you could see me cryin’ in my room,” a duet with fellow Indonesian pop artist Arash Buana.

Raissa began to gain traction in 2022, the same year she became a member of RADAR, Spotify’s program to showcase emerging artists globally. Since being highlighted in RADAR marketing and receiving on-platform support, Raissa has seen a 151% increase in monthly listeners, 629% growth in followers on her artist page, and 790% surge of streams over the past year. 

“RADAR is an important program for us at Spotify. We are always looking to support artists at every stage of their career, and RADAR is one of the ways we’re providing roadways for emerging artists to shine through,” shared Kossy Ng, Head of Music Spotify Asia. “Raissa is a great example of how the program is beneficial to local artists. We couldn’t be more proud of her.” 

The Jakarta-born singer was featured on Spotify’s RADAR Indonesia 2022 playlist and was included in the #RamadandiSpotify campaign. She was also chosen as an EQUAL Ambassador, making her an important part of our program that extends resources and opportunities to women artists.

“It feels amazing to be in this position given that I am very new to this industry. Spotify has played a pivotal role in shaping my music career and has helped me realize that achieving big dreams is possible, and it’s within the reach of anyone,” said Raissa. “RADAR has opened doors to many opportunities, one of which is being chosen as the EQUAL Indonesia Ambassador. I can say that RADAR has boosted my confidence in my potential.”

Her song “Kau Rumahku” is on Spotify Indonesia’s Top 10 Weekly Chart and has been sitting there for 24 weeks straight, amassing more than 96 million global streams.* Currently, Raissa is working on a mini-album and collaborating with several producers as she continues to connect with fans through her dreamy melodies.

Class of 2023

We’re excited to reveal the latest class of RADAR Indonesia talent. For 2023, the program is spotlighting 10 artists representing a range of sounds from pop to indie to folk. 

  • Anggi Marito tops the Spotify Indonesia weekly chart with her heartfelt tunes.
  • Awdella and Bernadya dazzle listeners with their soulful vocals.
  • Aziz Hedra, who also entered the Top 10 Spotify Indonesia weekly chart and found a spot on several Top 50 Viral Songs charts, brings his unique take on R&B.
  • Naura Ayu delivers an energetic mix of pop and R&B tunes for listeners.
  • Hal and Nadhif Basalamah serenade fans with their folk and indie-pop songs.
  • Stereo Wall gives an energizing boost to the alternative-rock genre.
  • ENVY* serves up authentic hip-hop beats to listeners.
  • Maulana Ardiansyah’s melodic voice can be heard on his pop-melayu songs.

These artists are finding their groove and attracting new listeners daily. If you’re ready to hear more from RADAR Indonesia’s class of 2023, check our dedicated playlist.

 

*As of May 17, 2023

RADAR Poland Returns With 5 Artists Who Embrace a Truly Genreless Sound

RADAR serves as Spotify’s program to spotlight rising talent from around the world, supporting emerging artists on their journey to global stardom—including 15 up-and-coming Polish creators to date.

Since RADAR’s launch in 2020, we’ve offered support through dedicated playlists, special editorial placements, and personalized marketing plans, helping expand the profiles of many of these entertainers. One of our 2022 featured artists, Marissa, boosted her global Spotify streams by a cool 2,500%.

Now we’re launching our fourth edition of RADAR Poland. This year’s edition includes IGNACY, Frank Leen, ta Ukrainka, bambi, and stickxr. As music moves beyond the era of strictly defined genres, these five new artists represent a growing trend coming out of Poland: a distinct, genreless sound that draws not only from a variety of musical styles, but also from art, social media, and the international music scene.

This fluid, borderless approach is resonating with Poland’s young listeners, who are basing their music tastes on qualities like mood, vibe, and lyrical content.

As part of the RADAR Poland program, each of the featured artists released a new single today, on which we’ve worked with them to provide the necessary support and resources.

Keep reading to find out why these rising talents have fans buzzing.

Frank Leen

Frank Leen is a singer-songwriter with a genre-bending sound that spans house, pop, and alternative rap. The 26-year-old has also made a name for himself as a producer, collaborating with artists like Mr. Polska, Abel de Jong, and Alicja.

Stream Frank Leen’s new single, “Most”:

ta Ukrainka

Born in Lubny, a small town in central Ukraine, ta Ukrainka makes powerful music that explores themes like war and emigration. She seamlessly shifts between alternative sounds, showcasing a different musical and visual aesthetic with each single she releases.

Stream ta Ukrainka’s new single, “(Chyba) Ostatni Dzień”:

bambi

This 20-year-old has caught the attention of the Polish rap scene, incorporating the sounds of hyperpop and trap into her songs. Her single “IRL” recently took Poland by storm, becoming Spotify’s most-streamed track in the country for almost two weeks.

Stream bambi’s new single, “Milie Walky”:

IGNACY

IGNACY doesn’t let any one genre fully define him, but he does derive his sound from extensive professional jazz training. A talented piano player who writes his own music, IGNACY had a breakout moment with his 2022 single “Czekam Na Znak” and was recently nominated for a Fryderyk award—the Polish equivalent of a Grammy.

Stream IGNACY’s new single, “Samoloty”:

stickxr

With multiple tracks garnering millions of Spotify streams, stickxr has quickly made a name for himself. This young artist started out as a rapper but has evolved as a vocalist, with his most recent songs evoking pop, punk, and indie sounds.

Stream stickxr’s new single, “kartki”:

Now that you know the artists, dive into this melting pot of sounds on our RADAR Poland playlist.

RADAR US Returns With the Soulful, Ever-Evolving Singer-Songwriter Q

Side Profile of Q

It can often be difficult for a musician to develop a sound that is distinctly and uniquely their own, but Florida singer, songwriter, and producer Q Marsden, known mononymously as Q, has found his within the ever-changing variety of music itself. With his soulful voice, vulnerable lyrics, and production elements that span across genres, Q has made a name for himself as one of R&B’s strongest and most promising rising stars. 

And now the musical jack-of-all-trades is the latest artist in the RADAR US class of 2023.

Spotify’s RADAR program is committed to supporting artists on their paths to superstardom, helping rising talent at all stages of their development strengthen their connection to audiences while encouraging their ongoing artistic development.

Hailing from Pembroke Pines, Florida, the 23-year-old musician made his debut in 2018 but has been laying down tracks since he was a child. Q grew up in a musical family and credits Drake’s 2013 album Nothing Was The Same as the reason for his focus on the production process. Taking inspiration from rap, R&B, reggae, and funk, his latest EP, NOT ALONE, showcases his ever-evolving style and talent.

As part of his involvement in the RADAR program, Q will be launching a countdown page for the upcoming release of his album Soul,PRESENT with bespoke clips and debuting a stripped-back performance video featuring a focus track. The rising star will also step into our studio to record Spotify Singles and is prominently featured as the cover artist on the RADAR US playlist, with photos taken by director/photographer Kaito.

For the Record sat down with Q to talk about his musical journey, his inspirations, and how it feels to be a RADAR US artist.   

Tell us about your journey into music.

Q Standing with a microphoneMy journey started when I was a young child. The earliest memory I have is when I was five years old playing on my mom’s keyboard and going to my dad’s recording studio in Jamaica. I grew up making music and having fun exploring my creativity, which both of my parents encouraged. In high school, I traded my guitar for a MacBook and started making beats, which made me really fall in love with the production process.

From there I started rapping, but as I explored new artists and alternative sounds, my musical style shifted. After graduating high school, I released my first project to showcase my talent and people began to take notice. From there I switched my sound up, started to play guitar again, and moved into the singing that I’m doing now.

What’s your creative process like?

I don’t think about it too much, to be honest, I just wake up and think, “What am I going to do? What am I going to use?” Then I just go and chisel away at a song throughout the morning.

What would you like your fans to get out of your music?

I’d like them to hear a message of hope, to be honest. A lot of times when we listen to music, there’s more of a focus on relatability and not offering any type of solution. So I try to promote solid messages for people to help them with things like grief. I don’t want to leave people with a sense that they have to remain in the state they are currently in, because there are other emotions to explore and we don’t want to stay in just one place forever.

Which artists have inspired you the most?

Quincy Jones has really inspired me a lot because of his approach to production. Michael Jackson too, because, well, everyone listened to Michael Jackson. 

In a lot of interviews I’ve always been asked who inspired me, but I’ve never really known what to say. But this year, as I started listening to more music, I realized that the reggae artist Dennis Brown has inspired me in so many tangible ways. He’s just a really smart musician and singer.

And Drake! Oh man, Drake. When I was listening to him I was thinking, “This man is saying some deep stuff.” I just never felt like I’ve heard production on a scale that Nothing Was The Same was on. It was just mind-blowing to me.

What are you looking forward to as a RADAR US artist?

I’m looking forward to my music being in front of a lot more people. It all has to start with people listening to your music, and Spotify has given me the opportunity to showcase my work. It’s really a blessing.

Are there any Spotify for Artist tools you use regularly? 

I thought it was so cool when I was able to put the lyrics up with my songs, because it’s just a little thing that makes the listening experience better. And I’m really excited to use video elements with my music, especially on the project I’m developing now. And also, it’s not an artist tool, but I really love the DJ! I use it all the time.

Any advice for fellow emerging artists?

Be confident in what you do, but be open to listening to others. It’s amazing and easy to be confident, but sometimes it’s good to have that bit of external guidance that takes you to places you never thought you would go. It’s very important to have that balance between doing and listening.  

In my music, I’ve done everything myself. But now I know that I’m going to need new perspectives to help me evolve my sound, and that’s been helping me a lot. Even if you do 99% of the work, letting someone help you with that final one percent can go a long way.

Listen to Q along with more of the best and brightest new talent in our RADAR US playlist.

RADAR Italia Returns With 6 Artists Who Are Changing the Face of Italian Pop

Since its launch in 2020, RADAR has served as Spotify’s program to showcase emerging artists from all around the world, supporting them and taking their talents to the global musical stage. 

Now, we’re launching our third edition of RADAR Italia, featuring Assurditè, Asteria, Camilla Magli, Icy Subzero, Naska, and piazzabologna.

These six artists reflect the kaleidoscope of new pop sounds taking Italy by storm. And as part of the program, they will all receive Spotify support in the form of a dedicated playlist, special editorial placement, and personalized marketing plan.

In the previous editions of the program, 24 artists significantly increased their audiences, and many found new fans from other parts of the globe. 

  • Rhove was the first Italian artist to be named one of Spotify’s RADAR Global artists, reflecting the worldwide potential of Italian music. He saw his daily Spotify listens increase by 775% globally following his RADAR participation, and his hit single “Shakerando caught fire last year, becoming Spotify’s second-most-streamed song in Italy in 2022.
  • BLANCO has seen his career hit new heights since taking part in RADAR Italia. In 2022, he partnered with Mahmood on the Sanremo-winning track Brividi,” which conquered the record for the most-listened-to song in a single day in Italy in the history of Spotify. And globally, he’s seen his Spotify streams grow by 3,000%.
  • ARIETE rode the wave of her RADAR momentum in 2022, increasing her worldwide followers by 560% and her number of global Spotify streams by 160%.

Our latest rising stars showcase the innovation and experimentation coming from the world of Italian pop as well. 

“Spotify has always aimed to capture the ways that music and culture are constantly evolving in our different markets,” said Melanie Parejo, Spotify Head of Music for Southern Europe. “One thing we’ve noticed are more fluid styles that can’t be easily categorized. The six artists selected for the 2023 edition of RADAR Italia fully represent this phenomenon, with a pop sound that’s varied and inclusive of many genres.”

Get to know the six artists participating in the 2023 edition of RADAR Italia. 

Icy Subzero 

Born in Rome, Icy Subzero (aka Matteo D’Alessio) is a young and promising artist who is infusing Italian pop with a dose of rap. After first releasing a string of singles between 2019 and 2020, Icy Subzero upped the ante with his 2022 EP, Sottozero. Featuring tracks like “EGO” and “MUJER,” which were certified Gold and Platinum in Italy, respectively, the album gave the Italian rapper his first taste of fame.

Naska 

When it comes to Italian pop’s punk influences, Naska (aka Diego Caterbetti) is a shining example of this new trend. As soon as he finished high school, he moved to Milan to focus on his musical journey. Growing up with the pop-punk hits of Blink 182 and Sum 41, he later became passionate about the American emo trap scene led by Lil Peep.

Assurditè

Chiara Balzan (aka Assurditè) is a singer-songwriter from the Milanese hinterland. Capable of transporting us into a colorful, sparkling, and ironic world, ​​Assurditè blends indie with R&B, and delicacy with coolness.

Asteria

Asteria (aka Anita Ferrari) is a 23-year-old Bergamo native. With lyrics that reflect the constantly changing and chaotic circumstances of modern society, this singer-songwriter takes us on a journey through her mysterious and nocturnal soundscapes.

Camilla Magli

Born and raised in Carovigno (BR), this Italian singer-songwriter first appeared on Italy’s version of X Factor in 2014. Since this appearance, she’s further developed her sound, combining poetic and introspective songwriting with melodic and dreamlike atmospheres.

piazzabologna

While the project may appear to be helmed by a single person, piazzabologna is actually a collective made up of several vocalists and instrumentalists. Their songs represent the natural evolution of Italian indie with an eye constantly fixed on Italy’s pop canon. This trait is exemplified by their single “Per sentirsi meno soli.”

Like what you heard? Discover the artists who are reinventing Italian pop on our playlist RADAR Italia.

K-Hip-Hop Star Huh Is Ready to Take On the World as Our Newest RADAR Korea Artist

Korean artist Huh looking directly at the camera. He is wearing a pink jacket and there are city building in the background

Since its launch in 2020, RADAR has served as Spotify’s program to showcase emerging artists from all around the world, supporting them and taking their talents to the global musical stage. The program’s South Korean initiative, in particular, has introduced artists like AleXa, ASH ISLAND, NMIXX, and SOLE to the world, revealing the country’s breadth of promising new talent.  

And this month, hip-hop sensation Huh is stepping up as the first RADAR Korea artist of 2023. 

Huh made his debut in 2019 when he appeared on the ninth season of the popular Mnet rap competition Show Me the Money. He caught the eye of competition team leaders Choiza and Gaeko of Dynamicduo, who later invited him to join their Amoeba Culture label. Huh hit the ground running with a string of singles and live performances, and the release of his debut album, 926. Last year, Huh returned to Show Me the Money, where he wowed audiences with his track “Midnight Law.”

Now he graces the cover of the official RADAR Korea playlist. 

“I’m excited to be able to connect with listeners around the world and introduce my own colors and music as an artist through Spotify’s RADAR program,” Huh told For the Record. “I’m grateful for the opportunity Spotify has given me as the first RADAR Korea artist of this year, and I’ll continue to showcase who I am and the music I love.”  

This is just the latest example of Spotify’s commitment to spreading the innovative sounds of Korean hip-hop throughout the world. In addition to the relaunch of our global K-hip-hop playlist KrOWN, Spotify partnered with Amoeba Culture in January to launch the K-hip-hop Rookies program, which aims to support rising talent in Korean hip-hop.  

Listen to more of Huh and the amazing new talent in the RADAR Korea playlist.

RADAR Global Artist Rhove Delivers His Positive and Passionate Hip-Hop Sound to the World Stage

Since its launch in 2020, RADAR has served as Spotify’s program to showcase emerging artists from all around the world, supporting them and taking their talents to the global musical stage. Now RADAR Global turns the spotlight toward Italian hip-hop artist Rhove.

Having started rapping from an early age in social centers and discos, Rhove—whose stage name is a portmanteau of his surname, “Roveda,” and his home of Rho, Milan, in Italy—very quickly attracted attention with his distinctive personality and musical style. In 2020 he took to recording and self-released his first single, “Blanc Orange (Nanana),” followed by “Provincia,” “Corso Europa” with Madfingerz, “Montpellier,” “La zone,” and Jungle.”

It was with the 2021 release of “Shakerando,” however, that Rhove started seeing overwhelming critical success on the national level, reaching number one on Italy’s charts. And it remains his top song on Spotify, with over 95 million streams and growing.

Rhove's streaming data based on top markets and unique cities

Taking his influences from international artists like Morad and French performers such as Stromae and JUL (with whom he collaborated on a song for the French rapper’s new album), Rhove integrates French urban sounds with Italian influence into his music. His ongoing goal is to create music that transmits positive and encouraging messages and highlights the importance of humility, passion, and dedication. Nowhere is this more evident than in his debut album, PROVINCIALE, released this year, and in the new Spotify RADAR mini-documentary about him.

Give a listen to Rhove’s tracks along with the rest of the best of our emerging artists on the RADAR Global playlist:

RADAR Artist Villano Antillano Delivers Her ‘Magical’ Brand of Latin Rap to Fans Around the World

As one of Latin rap’s first transgender artists, Villano Antillano is a true trailblazer who has carved out a revolutionary path. She’s not only made her way onto more than 40 Spotify playlists—including Viva Latino—but has also been featured on multiple Exitos & Top 50 lists. Now we’re excited to welcome Villano to share her personal, unfiltered story with fans across the world as our latest RADAR artist.  

Spotify’s RADAR program spotlights emerging talents from around the globe, and in partnering with Villano, we’re also amplifying an incredible talent from a largely underrepresented community within the urban music scene in particular. 

Born in Bayamón, a suburb of San Juan, Puerto Rico, Villano generated early buzz with tracks such as “Pajara,” “Culo,” and “Muñeca,” the latter of which was recorded with nonbinary rapper Ana Macho

In 2021, Villano enjoyed viral success with the release of her single “Vendetta,” and went on to feature on Bizarrap’s “Bzrp Music Session, Vol. 51.” She then released the single “KLK,” which has generated more than 900,000 global streams to date, was featured as a panelist at the 2022 Latin American Music Conference, and was named one of its 2022 Wonder Women of Latin Music.  

And just last week, Villano celebrated the release her debut album La Sustancia X, a project that embodies the beauty and horror of growing up queer in the Caribbean.

As part of the RADAR program, we will be releasing the first live recorded performances of Villano’s new tracks, “Kaleidoscópica” and “Cáscara de Coco.” 

For the Record had a chance to talk with Villano to learn more about how her experiences and inspirations are reflected in her music.

What are you looking forward to most as Spotify’s latest RADAR artist?

I think being highlighted as Spotify’s latest RADAR artist is an affirmation of progress and a shift towards raw authenticity. At a personal level I feel very blessed and empowered because I have had to overcome so much to be here. It’s nice to look back and see that, after everything, I have remained victorious. I want the up-and-coming generations to have as many diverse role models as possible—and I believe that myself and a number of other queer artists are heralding a new era. 

I want to reach as many people as possible with a message of power and defiance; I want to wake them up and to have them ask themselves the big questions in the pursuit of happiness. 

For new fans, how would you describe your music?

I’d say my music is tantric. It’s a buildup. It flares you up and makes you feel sexy and in control, but it’s also very political and concise. I think that if you pay attention, I play into the conventionalities of pop music and exaggerate elements of consumerism and vanity as a form of critique while also admitting that I partake in some of these things as well. 

I’d say my music is just human, admitting to your shortcomings and rising above them with prowess and without guilt. From the trap/reggaetón perspective my music is also very dark and antagonistic; it’s also subversive and upsets the delicate egos of a lot of powerful men. I take that into account in my creation process.

Who inspires you, musically?

Sade, Gustavo Cerati, Willie Colón, Rubén Blades, Silvio Rodríguez, Buika, Myrta Silva, La Lupe, Bebe, Tego Calderón, Héctor “El Father”, Ivy Queen, Frankie Ruiz . . . the list goes on. Nicki Minaj has also been one of, if not THE biggest inspiration in my musical development. Maybe it’s a Caribbean connection, but the way we bend colonially imposed languages and adapt them to us, we both speak in very magical ways. To me she’s a writer, and a lot of people don’t catch half of the metaphors or puns Nicki crafts into her verses. She elevates anything she touches and I admire and respect that a lot.

Many of your projects touch on the realities of growing up as a queer person in the Caribbean. Can you tell us a bit about that?

The Caribbean is a magical place—anyone that is actually from here can attest to that. But all of the islands have a horrible history of atrocious abuse, colonialism, and enslavement. Puerto Rico is still to this day a colony of the United States with absolutely no sovereignty, and growing up in a place without freedom is confusing. 

There is a lot of poverty in the Caribbean, and most queer youth end up living in difficult and inhumane conditions. We survive as a community, help each other in the ways we can, and hold each other’s hands when there is nothing we can do. I think this pushes us to exercise and perfect our magic and crafts, because as Puerto Ricans, we are very proud and resilient, and LGBTTQIA+ youth on the island are the most revolutionary of all demographics. 

I have a beautiful story to tell because as an artist, I employ realismo mágico to showcase very terrible things that need to be discussed with urgency in a more palatable way. It’s all about awareness. I had to leave home at 17 because of my identity and sexual orientation. I did everything I could to survive and I held on to my friends when I thought I couldn’t keep going or didn’t see the point in doing so. All I can say is that growing up queer in the Caribbean is dangerous, painful, emotionally unbearable, almost always tied to poverty and living under the constant hunt of the church (which is basically the government) and many other terrible things. 

But I would not be anything else. I am where I have to be with the people I have to be with, and in so much chaos we have crafted for ourselves a network of happiness and strength that is the only peace I’ve known, and the only one I need. 

How important is it to represent queer voices in Latin rap?

We are at a pivotal moment in history. Women are at the forefront of the push for change. Men are starting to ask themselves what it is they actually bring to the table, because more and more women are now able to support themselves without the help of a man who will most likely just end up tossing her a lot of emotional labor and projected insecurities. The newer generations are a lot more aware of where we are headed, and the future is most definitely snowballing into queerness. It is important right now to uplift queer voices in Latin rap—but also across all genres—so that all identities are rightfully represented and we can move past the murderous patriarchal system that has divided us so much. 

I know if I had had a trans role model early in my life I would have felt a lot less lonely and a little more understood, because sometimes that is the line between life and death for teenagers who feel lost and neglected by those around them. Also, because most, if not ALL, current cishet artists, both male and female, are presently benefiting and profiting off of queer culture, it makes perfect sense for the people who invented said culture and trends to be at the forefront of their own revolution. 

Do you have any advice for other emerging artists?

Take time to find and perfect your sound and learn as much as you can about everything you can: cinematography, audio engineering, sound design, fashion, history of art, literature. Soak in the arts that you like and that resonate with you, and let yourself paint a newer picture that reflects your version of things and how you see life. Let it come to you.

Check out tracks from Villano and the rest of our emerging artists on Radar US.

 

RADAR Artist Cat Burns Takes a Trip Down Memory Lane With Spotify Singles Recorded at Her Former School

a photo of Cat Burns sitting on a brown leather couch, wearing a green tracksuit, and staring at the camera

Cat Burns is Spotify’s newest Global RADAR artist, but this may not be the first time listeners have heard the singer-songwriter’s name. The South London native recently supported superstar Ed Sheeran on the European leg of his Mathematics Tour, and she’s set to support Sam Smith on the European leg of his GLORIA tour. On Spotify, Cat has already attracted listeners’ attention, racking up over 5.8 million monthly listeners.

Plus, Cat was previously featured in Spotify’s Noteable songwriters program, and earlier this year she was highlighted as a Spotify UK RADAR artist. Now, she’s going global with Spotiy’s RADAR program, which spotlights rising stars through editorial, creative, and marketing support. 

As part of RADAR, Cat Burns sat down to create new music in a special Spotify Singles session. The Spotify Singles program, which kicked off in 2016, was created to provide artists with the opportunity to rerecord one of their existing songs in a fresh new way, as well as cover a song of their choice by one of their own musical heroes.

For her Spotify Singles release, Cat returned to the Sir George Martin Recording Studio—located in The BRIT School, where she was a former student—and reworked a stripped-back version of her current single “people pleaser.” She also recorded a cover of fellow Londoner Estelles hit award-winning single, “American Boy.”

Cat is the real deal. Authentic, open, hardworking, talented. A real BRIT School example,” shared Stuart Worden, Principal of The BRIT School. “We’re so proud of her.” 

During the experience, we worked with Cat to create a special mini-documentary. “Being given the opportunity to do the Spotify RADAR documentary was honestly so much fun. I felt so lucky and honored that they wanted me and was excited to take a trip down memory lane,” said Cat. “It helped me really put into perspective my career and what I’ve achieved and how hard I’ve worked.”

Cat is already a platinum-certified artist, and now fans can find her track at the top of the RADAR Global playlist.

 

 

Doechii, Our Newest US RADAR Artist, Brings a Piece of Florida to Her Fans

artist Doechii is posting in front of the camera

Doechii isn’t easy to define. The rapper describes her sound as “alternative,” but what truly sets her apart is her ability to create not just pop or R&B songs, but tracks from any genre. This unique ability has set the Tampa native on her path to stardom, and landed her the coveted position of Spotify’s newest RADAR US artist. 

Through our RADAR program, Spotify supports up-and-coming artists by helping amplify and connect their music with new audiences. Starting today, fans can watch an exclusive performance minivideo of Doechii singing a live rendition of “This Bitch Matters” and find Doechii as the face of the RADAR US playlist, with her song at the top.

Doechii started honing her musical skills at a young age and even attended a high school that specifically emphasized the arts. Her area of focus there was vocal technology and classical choral singing. She started releasing her own music in 2016 and then watched her fan base grow.

In 2021, Doechii released “Yucky Blucky Fruitcake,” which went viral on social media, bringing her a new set of fans and greater attention in the music industry. That same year, Doechii opened for SZA on the R&B singer’s Good Days tour. 

Fast-forward to 2022 and Doechii has propelled her career even further. She signed with Top Dawg Entertainment, the label that has produced household names such as Kendrick Lamar, ScHoolboy Q, and the aforementioned SZA. “It’s great,” Doechii told For the Record. “My labelmates are incredible artists, and TDE is very supportive of my creative vision.” 

artist doechii with her hands on her forehead and chin making a screaming faceShortly after signing with TDE, Doechii released “Persuasive,” and in August, the rapper released her EP she/her/black bitch. Now she’s focused on preparing for an upcoming album and tour.

Streaming her music on Spotify isn’t the only way fans can interact with Doechii. Roblox players  have the chance to experience special curated moments with Doechii through Spotify Island, an otherworldly destination for audio that features our new, futuristic Planet Hip-Hop portal. It’s here you’ll find Doechii’s Swamp, which is covered in moss, flooded floors, and vines and is inspired by the artist’s Florida roots. 

I like to bring the beauty of Florida’s swamps everywhere I go, including virtually,” shared Doechii. “I thought it would be amazing to give players a chance to experience a piece of my home in the game. It’s this futuristic swamp queendom that you wanna stay in forever; it’s what I’d like Florida to look like in 2050.” 

From creating provocative new music to exciting virtual reality experiences, Doechii is an artist to watch. We asked Doechii if she had any advice for fellow emerging artists following in her path, and she said: “Fall in love with the process, try doing things that scare you, and keep going.”

Hear more from Doechii as well as other up-and-coming artists in our RADAR US playlist:

RADAR Global Artist Ayra Starr Is Ready To Bring Her Fierce Yet Soothing Brand of Afrosoul to the World

Since its launch in 2020, RADAR has served as Spotify’s program to showcase emerging artists from all around the world, supporting them and taking their talents to the global musical stage. Now RADAR Global has returned with our latest featured artist, Afrosoul sensation Ayra Starr.

Born in Benin, in West Africa, Ayra was raised between its beach city, Cotonou, and the cultural hub of Lagos, Nigeria. The self-proclaimed celestial being says it’s this mix of cultures that inspires her global approach to music, art, and life. It also helped that she grew up with a music-loving family and began cowriting music with her brother Dami at the age of 10.

Ayra announced herself to the world in 2021 with her self-titled five-track EP, Ayra Starr, which featured the breakout single “Away.” Soon after, her critically acclaimed debut studio album 19 & Dangerous was released. Its lead single, “Bloody Samaritan,” has been streamed more than 30 million times on Spotify to date. 

But the success didn’t stop there. This year, the young artist has reached international audiences by collaborating with Skip Marley on his single “Jane,” as well as Manny Norté, Stalk Ashley, and Tiana Major9 on “Worth My While.”

And for all her hard work, Ayra is now enjoying the recognition that follows: She’s the second-most-nominated artist at the Headies Awards, Africa’s premier music awards, and has a 2022 BET Award nomination for Best New International Act under her belt.

For the Record sat down with Ayra to talk about music, her family, and more.

What are you looking forward to most as Spotify’s latest RADAR artist?

I am really looking forward to being discovered by new people who will find different meanings in my songs. You know, different people need different things at different times of their life, and that’s what music does—it helps fans connect on a deeper level. As an artist, it’s such a surreal feeling to know that there are people out there discovering my music and relating to my lyrics. It’s so beautiful. With RADAR, I am excited for my music to reach new audiences and to be shared on a global platform.

For new fans, how would you describe your sound?

I’d describe it as soothing but fierce yet soulful.

Who have been some of your biggest musical inspirations?

Rihanna, Lijadu Sisters, 2Baba, Nicki Minaj, and a host of others.

You have a pretty musically inclined family. How have they influenced your career?

Oh, in almost every aspect. Having a family with a musical background gave me the confidence to soar and discover my love for the art of music. They encouraged me to pursue my dreams and helped me to navigate my career early on.

Growing up between Benin and Nigeria must have brought with it some vastly different experiences from a cultural and personal standpoint. How has that played a role in your music?

There’s nothing better than having a broad perspective when making music. Coming from a family that’s deeply rooted in different cultures gave me the opportunity to view the world through more than one lens and contributed to my sound.

What message do you want listeners to take away from your music?

I think my music conveys the fact that I am not scared to spread my wings wide, and I would love for listeners to feel like that too. Bet on yourself and never back down. Keep going.

Do you have any advice for other emerging artists?

Know who you are, know your worth, and do you respectfully but unapologetically.

Check out Ayra Starr along with other emerging international talent on the RADAR Global playlist.

Discover Even More Emerging Creators With RADAR Podcasters

RADAR PODCASTERS

More podcast creators than ever are switching their mics on with Anchor. With this comes more chances than ever for listeners to fall in love with new shows. And with more podcasts comes more opportunities to amplify creators, connect them to fans, and help listeners find new shows. Spotify’s Podcast Editorial and Anchor teams have debuted Creator Space, an external submission tool, and a Discord server for the growing community of podcast enthusiasts. 

Today, we’re expanding on this work by kicking off RADAR Podcasters, a podcast-creator version of the Spotify program designed to spotlight emerging voices worldwide. It takes its name and format from RADAR, which supports up-and-coming artists. 

Through RADAR, we’re deepening our commitment to emerging creators and strengthening their connection to audiences. To start, we’re highlighting more than 40 creators around the world, in countries where podcasting continues to grow—the U.S, Brazil, Spain, Italy, Colombia, India, France, Argentina, Chile, Japan, Australia, Mexico, the Netherlands, Indonesia, and the Philippines. 

What’s unique about the podcasting scene where you work?

RADAR Global Is Back With the Reggaeton Sounds of Spain’s Quevedo

photo of quevedo

Since its launch in 2020, RADAR has served as Spotify’s marquee program for emerging artists around the world, helping to support and propel artists onto the global music stage. And now, RADAR Global is back with our latest featured artist, the up-and-coming reggaeton star Quevedo.

Hailing from Gran Canaria, Spain, the 21-year-old singer burst onto the scene in 2020 with his single “En Reformas.” His sound—a mix of hip-hop and Latin rhythms inspired by his upbringing in the Canary Islands—resonated with fans across the world, and he has since reached over 9.7M monthly listeners on Spotify. His single “Cayó la noche (Remix)” was a breakthrough hit, transforming Quevedo from an underground artist into the spotlight – reaching #1 on Spotify’s Daily Top Songs Spain Chart. Quevedo has also popped up on numerous Spotify charts, reaching #19 on Viral 50 ⁠— Global and #2 on Viral 50 ⁠— Spain.

“Quevedo’s growth has been breathtaking to watch in this very short period of time, and we love how it stems from a wonderful mix of talent, intuition, and breadth of musical influences,” said Melanie Parejo, Head of Music, Southern Europe at Spotify. “We’re thrilled that Quevedo is part of the new slate of RADAR artists and truly proud that he has been chosen to be in our RADAR Global artist program.”

Quevedo’s momentum has only continued in 2022; he’s racked up millions of streams with his singles “Respuesta Cero” and “Nonstop” and collaborated with the Argentinian hitmaker Duki on “Si Quieren Frontear.” But Quevedo really took the next step in his career this past May when he landed a spot on the remix of “2step” by Ed Sheeran

Now, we’re thrilled to continue our support of Quevedo with his newly minted role as a featured global RADAR artist. Not only will he be featured on the RADAR Global playlist, but also in a short mini-documentary in partnership with Spotify. The mini-doc, which takes place in his hometown, gives fans a glimpse into his roots and musical journey. As a RADAR artist, Quevedo worked with Spotify on a custom photoshoot in the Canary Islands, establishing a new set of bespoke images that will be used throughout the duration of the campaign, across marketing materials, including a Times Square billboard in New York City. Quevedo will also receive promotion around key music releases, a feature in Spotify’s RADAR recurring Rolling Stone Series, and an opportunity to participate in Fans First opportunities including ticket presales and merchandise offers throughout the duration of the partnership.   

“I couldn’t be happier to be the new Spotify RADAR artist,” Quevedo told For the Record. “It means so much to be able to share my music with new fans all over the world and I want to thank everyone who made this possible. From Gran Canaria to the world.”

Quevedo has accomplished a lot in a relatively short period of time, but stay tuned because he’s just getting started. And to discover more about the next wave of artists primed for stardom around the world, be sure to keep an eye on Spotify’s RADAR Global program in the future.

Check out the latest music from Quevedo and start streaming his latest single, “Nonstop,” below.