Tag: spanish dj

DJ Levels Up With Spanish-Language Requests, Text Requests, and Personalized Prompts

October 15, 2025

People turn to DJ for a listening experience that feels personal, dynamic, and just a little bit magical, whether they’re getting ready for the day, winding down at night, or simply looking for music that fits their mood. Serving up suggestions with insights from our global editorial experts and leveled up using AI, DJ helps you uncover new tracks, rediscover old favorites, and connect deeply with the music you love.

Since introducing voice requests earlier this year, DJ listening has increased, showing just how much fans love interacting with and shaping their sessions. Now, we’re rolling out new features designed to give you even more control. Starting today, Premium users can ask DJ for music in Spanish, send text requests, and get personalized suggestions to help set the perfect vibe.

Music requests in Spanish

DJ Livi now accepts music requests, giving millions of Spanish-speaking listeners a new way to curate the vibe of their sessions in real time. Whether you want “clásicos de reggaetón de los 2000” or “canciones tranqui para desconectarte,” you can now ask DJ for music to match any mood or moment, en español.

Text requests

You asked, we delivered. In addition to using your voice, you can now type your music request in both English and Spanish, one of the most-requested Spotify features on social media from fans. Whether you’re commuting or in a quiet space, DJ adapts to your needs and puts your listening in your hands.

Need a little inspiration? DJ now offers three personalized prompt suggestions to kickstart your session, like “reggaeton beats for an energetic afternoon” or “refreshing surf rock for a midday break.” It’s an easy way to get the music flowing, no matter your mood.

How to request music with DJ

These new features are rolling out in English and Spanish for Premium users in more than 60 markets worldwide. Here’s how to make a request:

    1. Search “DJ” on Spotify. 
    2. Press play and DJ will serve up a curated mix of music and commentary tailored to you.
    3. To switch up the vibe, tap the DJ button in the bottom-right-hand corner and give DJ your request via voice or text. 

As a reminder, DJ can handle a combination of genre, mood, artist, or activity-related requests. For example, you could try “play some cozy folk music for fall” or “give me spooky tunes for my Halloween party.” Since DJ requests launched, fans have asked for everything from workout music to chill vibes, with country, hip-hop, and rock among the most popular genres.

These latest enhancements are all about giving listeners more ways to interact with DJ and make each session their own.

Spotify Brings AI DJ to Spanish-Speaking Music Fans Around the World

July 17, 2024

When we launched our AI DJ in English last year, it gave listeners a new way to connect with and discover music on Spotify. DJ is a personalized AI guide that knows you and your musical tastes so well it can choose what to play for you. It combines a curated lineup of songs with an AI-powered voice that provides commentary about those recommendations. This is all created through the powerful combination of Spotify’s personalization technology, generative AI in the hands of our expert music editors, and a real and relatable AI voice. 

Now it’s time to bring our AI DJ, in beta, to Spanish-speaking Spotify Premium users around the world.

Since the debut of the AI DJ, we’ve learned the importance of context for our users. When listeners hear commentary alongside personal music recommendations, they’re more likely to listen to a song they may have otherwise skipped. Premium users love DJ. The median DJ listener spends more time listening to DJ than listeners of any other recommended set. 

Whether you learn something new about your favorite artist or evoke a fond memory while listening to a nostalgic track, DJ brings playful moments to your listening experience that keep you coming back for more. Premium Users who listen to DJ listen to more Spotify. We see an increase in listenership the week after a user first listens to the DJ compared to the week before.

You may know Xavier Jernigan (his friends call him “X”) as the very first AI voice model of DJ, in English. 

X is Spotify’s Head of Cultural Partnerships and has hosted numerous podcasts on Spotify over the years. His personality and voice resonated with our listeners, so he was a natural first pick. X isn’t going anywhere, but listeners who know and love the voice now have the option to choose to hear another DJ voice in Spanish.

The impact of the Spanish language within music culture is undeniable—from the popularity of Latin artists on our platform to the power of music in breaking down language barriers. We have millions of Spanish-speaking listeners on Spotify, many of whom have been taking to social media to ask about DJ. In fact, over the last few months, we’ve seen an over 215% increase in social conversation around DJ in Spanish. Rolling out DJ in Spanish was a natural next step in the evolution of the product, and we’re excited for the world to meet Livi, the voice of DJ in Spanish.

Introducing DJ Livi

To create the voice model for the DJ in Spanish, we enlisted our own Senior Music Editor, Olivia “Livi” Quiroz Roa, a Spotify music editor based in Mexico City who has spent her entire career in the music industry.

In her day job, Livi curates popular playlists on platform and has played an instrumental role in the launch of our EQUAL program in Mexico. 

After an extensive international casting call, Livi’s voice resonated the most with users. Testers really felt it was relatable and like they were hearing music recommendations from a friend. 

How to get started with DJ in Spanish

The Spanish-speaking voice will be available for Premium listeners in markets where DJ is currently available. It is expanding to Premium users in Spain and across select markets in Latin America, including Argentina, Bolivia, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Uruguay, and Venezuela.

As long as you’re using Spotify Premium in a market where DJ is available, here’s how you can find it:

  • Head to the Search tab on Spotify.
  • Search “DJ.”
  • Press play and let your personalized DJ do the rest.
  • To switch languages, simply tap the three-dot menu within the DJ card and choose between English or Spanish.

At its core, DJ is about discovery and connection. By providing context around your music recommendations, we’re creating even deeper connections between artists and fans. With Livi as the voice of DJ in Spanish, we now have the opportunity to reach millions of Spanish listeners on our platform and bring them an entirely new way to listen to Spotify.