Tag: african artists

Spotify’s Mother of Music Campaign Celebrates the City’s Unmistakable Sound and Culture

Over the past six weeks, Spotify’s been in the vibrant city of Durban in the province of KwaZulu-Natal, South Africa, for our annual Mother of Music (MOM) event. We’ve celebrated the rich creative culture surrounding the Durban-born genre Gqom, along with Amapiano and Kwaito music—uniquely South African genres that have significantly shaped the trajectory of African music at large and captured the attention of fans worldwide.

From Umqhumos (a South African taxi Gqom-blasting experience complete with local dancers) to Durban nightlife photography exhibitions at the MOM Spirit Home at Hue Cafe in Berea, we’ve hosted a number of events that attracted music fans across Durban. The festivities put some of Durban’s foundational music figures in the spotlight, like dancer, Gqom MC, radio host, and media personality TDK Macassette; prominent Afro-house DJ, producer, and radio host DJ LESOUL; hip-hop and soul king Asvnte; and rising Gqom star DJ Cndo, while featuring collaborations with local streetwear brands like Richmanskyf, Refuse, and Elizabeth Dust, celebrating the visual and kinetic energy that defines Durban.

“Gqom is more than a genre,” said Phiona Okumu, Spotify’s Head of Music in sub-Saharan Africa. “It’s a movement. And it started here. MOM gives us a chance to honor Gqom’s roots, spotlight the artists, and fuel its next chapter.”

The triple threat: Gqom, Amapiano, and Kwaito

Bred in Durban’s underground scenes, Gqom found its footing around 2009. The city’s minibus taxis became an integral part of Gqom culture, playing host to dance battles and giving commuters a place to share and rate the latest tracks. The vibrant Bhenga dance culture emerged soon thereafter, with expressive moves that feature wavy arms, toe-tapping, wobbly knees, and intricate footwork. 

With its raw, hypnotic sound born in the backrooms of KwaMashu, Gqom has seen a truly meteoric rise: Spotify recorded a staggering 5,732% growth in global Gqom streams since 2018. Check out the top 10 global Gqom hits:

    1. Ama Gear” by Dlala Thukzin, Funky Qla, MK Productions, and Zee Nxumalo
    2. Ngeke” by Big Nuz and Dj Yamza
    3. Omunye” by Benny Maverick, Distruction Boyz, and Dladla Mshunqisi
    4. John Cena” by Sho Madjozi
    5. Hade Boss” by DJ Lag, K.C Driller, and Mr Nation Thingz
    6. Sohlala Sisonke” by  Dlala Thukzin, MK Productions, and Zeh McGeba
    7. Banomoya” by Busiswa, Prince Kaybee, and TNS
    8. Midnight Starring” by Busiswa, DJ Maphorisa, DJ Tira, Distruction Boyz, Moonchild Sanelly, and Rude Boyz
    9. Ngibambeni” by Mxolisi Khumalo, YANII
    10. Eyadini” by Dason, Manqonqo, and Saviour Gee

While Amapiano has found worldwide appeal, Durban artists have infused the genre with a unique, gritty, and soulful flavor. It’s a sound deeply influenced by the city’s Gqom roots, born from township ingenuity and a distinct local vibe. This is the music of artists like Dlala Thukzin, MaWhoo, Distruction Boyz, and Rudeboyz, who are carrying the torch passed down by their house and Kwaito forebears.

Amapiano’s rise is nearly incomprehensible, with an explosive 114,377% growth in global streams between 2018 and 2024. The top 10 Amapiano tunes globally and their makers are:

    1. Imithandazo (feat. Young Stunna, DJ Maphorisa, Sizwe Alakine & Umthakathi Kush)” by DJ Maphorisa, Kabza De Small, Mthunzi, Sizwe Alakine, Umthakathi Kush, and Young Stunna
    2. Mnike” by Ceeka RSA, DJ Maphorisa, Nandipha808, Tumelo_za, Tyler ICU, and Tyrone Dee
    3. Awukhuzeki” by DJ Stokie, Omit ST, Sobzeen, and Zee_nhle
    4. Masithokoze” by DJ Stokie, and Eemoh
    5. Imnandi lento” by Mellow & Sleazy, SjavasDaDeejay, TitoM, and Tman Xpress
    6. Izenzo” by Aymos, Bassie, and T-Man SA
    7. Mina Nawe” by Emotionz DJ, Happy Jazzman, Mashudu, and Soa Mattrix
    8. Keneilwe by Dalom Kids, Master KG, Nkosazana Daughter, and Wanitwa Mos
    9. SETE” by Blxckie, K.O, and Young Stunna
    10. Sukakude” by Babalwa M, Kelvin Momo, and Sfarzo Rtee

Kwaito’s 9,820% rise since 2018 is also staggering. The hottest Kwaito songs on the global charts are:

    1. Lento” by Professor and Speedy
    2. Khona” by Mafikizolo and Uhuru
    3. Nkalakatha” by Mandoza
    4. Magasman” by Lebo Mathosa and Trompies
    5. Sister Bethina” by Mgarimbe
    6. Ngomhla Wosindiso – 2014” by Zola
    7. Live My Life” by Winnie Khumalo
    8. Sweety Lavo” by Copperhead, OSKIDO, and Trompies
    9. Be There” by Big Nuz, DJ Ganyani, and MLU
    10. Umdlwembe” by Zola

Through Mother of Music, we are reaffirming our commitment to telling local stories that have global resonance. With Gqom, Durban built a genre that shook the world, and the world is still dancing.

Stream our MOM playlist on Spotify.

20 African Artists Spotlighted by FC Barcelona You Should Know

a FC barcelona football game

Through our first-of-its-kind partnership with FC Barcelona, we’ve brought the worlds of music and sport together for fans around the globe to enjoy. Whether it’s special matchday shirts featuring the logos of ROSALÍA, The Rolling Stones, and Drake, or our artist takeovers at Spotify Camp Nou with Sans Soucis and Blas Cantó, we’ve given artists a global stage to showcase their talents like never before. 

In particular, Spotify has featured a number of African artists in these moments throughout our partnership. We’ve played their songs through stadium speakers, showcased their names  pitch-side on LED screens during matches, and added their tracks to playlists on the official FC Barcelona page on Spotify so that fans worldwide can enjoy the exposure this partnership has offered them. With 23 million FC Barcelona fans in the Middle East and Africa, this also marked a great opportunity to bring their local talent to a grand, global stage. And now, artists like ODUMODUBLVCK, Pabi Cooper, Teni, and Ch’cco are front and center in our latest video campaign.

We also took a selection of Egyptian creators, like professional football presenter Ibrahim Fayek, on an exclusive tour to watch FC Barcelona matches. 

Read on to get to know the 20 dynamic artists who have commanded the spotlight alongside FC Barcelona. 

Afroto

Egypt

Since emerging on the scene in 2016, rapper Afroto has won over fans with hit singles like “Brazil” and “7ALA.”

Amir Eid 

Egypt

A singer, composer, guitarist, and actor, Amir Eid is best known as the lead singer of Cairokee, one of Egypt’s top rock bands.

A-Reece

South Africa

Rapper A-Reece’s career took off with the release of his best-known single, “Mgani”; and following the release of his debut album, heaveN caN waiT: thE narroW dooR (vol.1), in 2021, his star has continued to rise.

BNXN

Nigeria

Following the release of “Spiritual,” his 2019 collaboration with Zlatan, Afro-fusion artist Bnxn (fka Buju) has gained attention for his infectious hooks, which have featured on other popular Afropop songs over the years.

Ch’cco

South Africa

After the popular choreography-infused song “Nkao Tempela” became a viral hit in 2019, Ch’cco immediately became a name to remember. Since then, he followed up with hit single “Pele Pele” and was featured on Pabi Cooper’s 2022 hit “Banyana Ke Bafana.”

CKay

Nigeria

With one of the most popular Afrobeats songs of all time, “love nwantiti (ah ah ah),” to his name, CKay is one of the Nigerian artists responsible for turning Afrobeats into a global phenomenon. 

Davido

Nigeria

One of the most popular afrobeats artists in the world, Davido is referred to as “OBO” by his fans. In 2019, his smash hit “Fall” made history when it became one of the longest-charting Nigerian pop songs, and he reached new heights in 2023 with “UNAVAILABLE,” his collaboration with Musa Keys.

Essam Sasa

Egypt

One of the fastest-rising artists to come out of the region recently, Essam Sasa continues to peak on Spotify’s Egypt charts with hits like “Yalla Nedy Lely Baana Bosa.” The pop star is known for his contemporary take on traditional genres, like Shaabi music.

Fireboy DML

Nigeria 

After his hit single “Scatter” was included on EA’s FIFA 21 Soundtrack, Fireboy DML quickly made a name for himself around the world. In 2022, the singer released his third studio album, Playboy, to great fanfare.

Joeboy

Nigeria 

Popular among Gen Zs and millennials due to his timeless love songs, Joeboy caught everyone’s attention with his 2019 hit “Baby” and has since been able to establish himself as one of the finest voices in Afrobeats and R&B.

Lloyiso

South Africa

When Lloyiso released “Nontsikelelo” in 2018, he reminded the music industry why he placed in the top five of the popular singing competition Idols SA as a 16-year-old back in 2015. Today, the 24-year-old is a mainstay on local and international stages, opening for renowned artists such as Tamia

Major League Djz

South Africa

Credited with amplifying the global presence of amapiano, Major League Djz are a cornerstone of South Africa’s music scene. Their popular releases, “Ndikuze” and “Shoota Moghel,” continue to dominate the dance floors from Mamelodi to Soweto. 

ODUMODUBLVCK

Nigeria

Starting his music journey in Abuja, rapper ODUMODUBLVCK rose to fame with his breakthrough song “Picanto.” Earlier this year, he took over the airwaves with his hit “Declan Rice,” catching the attention of the professional footballer following its release. 

Olamide

Nigeria 

The success of many street pop and Afrobeats artists can be linked to Olamide, whose record label YBNL is home to like-minded artists Fireboy DML and Asake. His debut single, “Eni Duro,” propelled Olamide to stardom in 2010 and he has since become one of the most revered figures in the Nigerian music scene, most notably releasing the hit single “Infinity” with Omah Lay in 2020.

Pabi Cooper

South Africa

Also known as “Pretoria’s finest,” Pabi Cooper traded her life as an influencer and content creator for one as an artist with the release of her 2021 single “Isiphithiphithi.” One of the most recognizable amapiano artists in South Africa, she has gone on to release notable singles like “Waga Bietjie” and “Banyana Ke Bafana.”

SPINALL

Nigeria 

An internationally recognized Nigerian DJ and producer, SPINALL is known for his signature hats. His collaborations with Wizkid and Mr Eazi have contributed to his growing popularity around the world. 

Teni 

Nigeria 

Fondly referred to as Teni Makanaki by her fans, this exciting talent introduced herself to the world with her hit 2018 single “Fargin.” Since then, she has successfully challenged gender stereotypes and worked to redefine the modern image of a celebrity, allowing fans to focus on her amazing music, which includes singles like “Case” and the Davido collaboration “FOR YOU.”

Tyla

South Africa 

Known as the princess of amapiano, Tyla first gained recognition in 2019 when she dropped her single “Getting Late.” The singer has enjoyed a red-hot 2023, making global waves with her hit single “Water,” which has generated over 120 million streams on Spotify to date, and starring in a RADAR Africa mini-documentary that tracks her ascent to the global spotlight.  

Wizkid

Nigeria 

Referred to by some as the biggest Afrobeats artist in the world, Wizkid is one of the most influential African artists of all time. He first caught the ears of fans worldwide with his 2014 single “Ojuelegba,” which earned a remix from Drake a year later. His Grammy-nominated collaboration with Tems, “Essence,” was dubbed the best song of the summer by Rolling Stone in 2020. Last year, the star released More Love, Less Ego, his fifth studio album. 

Zlatan

Nigeria 

Considered the pioneer of the zanku dance style popularized by his single of the same name,  Zlatan Ibile shook the streets of Nigeria and has become one of the most buzzed-about artists in the country, also appearing on Chinko Ekun’s 2018 hit “Able God.”