Tag: enhypen

K-Pop Artist ENHYPEN Host ‘The Blood Diary,’ a New Video Podcast Series From HYBE

Like the immortal lives of vampires, some stories never really end. That’s the vibe K-Pop boyband ENHYPEN brings to The Blood Diary, a new video podcast series that explores mysterious events from around the globe, where members of the group take turns blurring the line between fact and fiction.

Throughout each episode, members of ENHYPEN take turns recounting stories while attempting to uncover the hidden “liar.” Fans (aka ENGENE) are encouraged to follow along, piecing together clues and deciding for themselves which story isn’t what it seems.

Created by HYBE MEDIA STUDIO and brought to fans in partnership with Spotify, The Blood Diary is the first from STAN:A, a new video podcast show that brings fans closer to artists they love through candid conversations and original storytelling. 

The first episode of The Blood Diary is out now on Spotify, and new episodes will drop biweekly every Friday at 8PM KST. 

 

To step further inside the mystery, For the Record spoke with the first hosts of The Blood DiaryENHYPEN’s JUNGWON, JAY, JAKE, and SUNOOabout what it was like to work on the series, the stories they chose to tell, and what fans can expect as the series pulls them into its thrall.

The Blood Diary features you all as immortal vampires sharing mysterious records on the night of a full moon. What was it like stepping into these roles? 

JUNGWON: It was cool and fun how each member came ready with a story and shared it. When I was telling my story, I got so immersed that it became a little scary. I hope this vibe comes across well to ENGENE and that they really enjoy it. 

JAY: It was a new concept that we had never tried before, but I found myself completely immersed in the story, maybe thanks to the atmosphere on set. Telling a story as a vampire was already fun, but the best part was watching the members suspect each other and trying to find the Blood Liar. 

JAKE: I was so happy that we were able to show a new side of ourselves to ENGENE. This vampire concept is something only ENHYPEN can pull off, don’t you think? Combining a concept that only we can handle with storytelling is really going to make for an even more fun video podcast. 

SUNOO: Telling stories as a vampire was fun, but it was even more exciting to watch and listen to the other members share theirs. I actually think I got more nervous listening to the other members’ stories than when I was telling my own. I found myself completely absorbed the whole time.

The tagline of the show is “The Mystery Records of Immortal Vampires.” Without giving too much away, what kind of “bizarre events” can fans expect to hear about in your diaries?

JAY: Stories from the past that feel even more fantastical than fantasy, and strange incidents hidden behind everyday life. We’ll be sharing scary stories that are even harder to believe because they actually happened in real life.

A highlight of each episode is the “Blood Liar” game, where one member weaves fiction into their story to deceive the others. Before you went into production, did you already have suspicions on who the best “Blood Liar” would be? 

JUNGWON: JAY is pretty good at lying. So if he’s the “Blood Liar,” I think he’ll be very good at deceiving the rest of the members.

JAY: When it comes to “liar,” you’ve got to think of JAKE! He once made plans to meet me, but then totally flaked. That’s when I realized that he really is a liar. 

JAKE: We’d never done a concept that involved deceiving each other before, so it was hard to predict. But somehow… I thought that JAY might be the best “Blood Liar.”

SUNOO: Before the shoot, I was trying to guess who it might be… and I had a feeling it would probably be JAY! 

Every day on Spotify, we see how audio has the power to move and resonate with people in a deeply personal way. How did the specific sound design and atmosphere of The Blood Diary help you get into character and bring these mysteries to life?

SUNOO: Watching the final edit of the video podcast with all the sound effects, I was completely drawn in by how realistic it felt. Thanks to the sound design, I think ENGENE will experience thrills and feel curious in ways they normally wouldn’t while watching the podcast. I highly recommend that everyone fully dive into The Blood Diary.

What are your biggest hopes for The Blood Diary

JUNGWON: Until now, we’ve mostly appeared on lighthearted, fun variety shows, but with The Blood Diary, we’re looking forward to showing a heavier, more serious side of ENHYPEN that fans haven’t seen before.

Anything else to add about the making of the podcast or reflections you have now that the first episode is out?

JAKE: I filmed a lot with JAY, and I got a huge kick out of seeing him get scared while listening to the stories. It was also really fun preparing a new story for each episode and sharing it directly with the members. I’m also really looking forward to all the different stories the other members will bring in future episodes. I hope ENGENE enjoys it as much as we did.

JAY: Spotify is an essential part of my daily life, so I’m thrilled to be a host for this video podcast! The Blood Diary covers a variety of real-life incidents, so I think viewers will get to experience a more authentic thrill. It’s definitely worth looking forward to.

JUNGWON: I use Spotify all the time, so I’m really happy to be a host for a Spotify video podcast. I hope ENGENE will see many different sides of us through The Blood Diary. Please look forward to it. 

SUNOO: When I was filming the episode where I was the “Blood Liar,” I had to deceive the other members, constantly insisting, “It’s true! I’m not lying!” which was really tough. But as I watched the others gradually fall for my story, I started to enjoy it. I’m not sure when the episode where I play the “Blood Liar” will be released, but I hope you all look forward to it! 

Check out the first episode of The Blood Diary on Spotify now.

RADAR’s Global Impact: 1,000 Artists, Billions of Streams, and a World of Discovery

Since 2020, Spotify’s RADAR program has been a launchpad for emerging talent, providing resources and opportunities to help artists flourish and connect with fans worldwide. As we celebrate having supported more than 1,000 artists, here’s a look at the numbers and names that define RADAR’s global reach.

RADAR by the numbers

From collective streams to billions of discoveries, these numbers capture how RADAR has helped artists grow and thrive on Spotify:

    • Since the program launched in 2020, RADAR artists have generated more than 338 billion collective streams.
    • In total, RADAR artists have sparked more than 6.5 billion discoveries by listeners.
    • Tracks from RADAR artists have been added to Spotify editorial playlists more than 1.5 million times worldwide.
    • RADAR artists have been added to more than 1.1 billion user-generated playlists globally.

RADAR alumni making waves

RADAR has helped introduce and amplify some of today’s most exciting voices in music. Notable alums include:

Top 25 most-streamed RADAR artists

These are the artists who have seen the biggest growth since joining RADAR, reaching new audiences and building global fan bases:

      1. Peso Pluma
      2. Zach Bryan
      3. Quevedo
      4. Central Cee
      5. The Kid LAROI
      6. Maria Becerra
      7. Blessd
      8. Ovy On The Drums
      9. Morad
      10. ENHYPEN
      11. beabadoobee
      12. LE SSERAFIM
      13. aespa
      14. Veigh
      15. Trueno
      16. PinkPantheress
      17. Ivan Cornejo
      18. Doechii
      19. Tyla
      20. SAIKO
      21. Murilo Huff
      22. The Marías
      23. Tems
      24. Sleepy Hallow
      25. Ayra Starr

Together, RADAR artists are shaping the future of music. As the program grows, expect even more discoveries, breakthroughs, and genre-defining moments from the next wave of global talent.

Explore more RADAR stories and data on For the Record, discover regional playlists and featured talent in the RADAR hub on Spotify, or jump right in by streaming the flagship global playlist—featuring an Editorial Watch Feed with commentary from our editors.

Spotify Launches K-Pop Performance Video Series . . . Next Up, TWS

K-Pop remains one of the biggest genres globally, and many fans just can’t get enough of it.  That’s why Spotify has launched a new series of K-Pop performance videos that bring listeners even closer to their favorite artists. 

From live vocals to choreography, these exclusive showcases offer a fresh, immersive dimension to some of your favorite K-Pop hits. What’s more, the series gives artists an innovative platform for expanding their creative expression and forging deeper connections with their audiences.

The K-Pop performance videos are a vibrant addition to Spotify’s expanding catalog of music videos, available to Premium users across 96 markets. With our existing music video feature, listeners can already seamlessly switch between an audio track and its visual counterpart using the “Switch to video/audio” toggle. 

“Performance videos have long been central to fan culture, transforming songs into dynamic artistic expressions that fuel conversation, shape style, and deepen artist-fan connections,” said Jungjoo Park, Head of Music at Spotify, Korea. “In the exciting visual world of K-Pop, they’re essential—offering fans the next best thing to live shows through striking displays of talent and charisma. We’re excited to bring listeners this new series of K-Pop performance videos, and the initiative is truly another testament to how we keep getting better for fans of the genre.”

TWS delivers ‘Freestyle’ performance

Following the successful launch of the series with ENHYPENs choreography for “Loose (Korean Ver.),” the spotlight now turns to the highly anticipated next installment, featuring TWS. If you’re a Premium user in one of the markets where our K-Pop performance videos are available, you can witness their magic moves for “Freestyle” here.  

These videos offer a compelling glimpse into what fans can anticipate from future choreography showcases within the series. The cinematography—including expert use of camerawork and lighting—sets the stage for the performers to highlight the artistry of dance, empowering them to convey their unique visions for the featured tracks.

Dive into the world of K-Pop performance videos and stay tuned to more from the series on Spotify. 

ENHYPEN and Spotify Unleash ‘DESIRE’ With Immersive Pop-up Experiences in Seoul, Tokyo, Jakarta, and LA

This summer, Spotify and ENHYPEN invited fans to step inside the world of DESIRE : UNLEASH with MAISON ENHYPEN—a multisensory pop-up experience celebrating the K-Pop group’s sixth mini album. In Seoul, Tokyo, Jakarta, and Los Angeles, ENGENEs immersed themselves in the album’s core themes: passion, romance, and transformation.

Inside MAISON ENHYPEN, fans explored thoughtfully designed interactive zones inspired by tracks from DESIRE : UNLEASH, offering them the chance to experience the energy and emotion of the music firsthand.

The pop-up also featured displays of ENHYPEN’s festival performance outfits and props, hidden Easter eggs revealing glimpses of each member’s personal Spotify playlists, and exclusive merchandise—including postcards with handwritten messages from the members.

Members JUNGWON, HEESEUNG, JAY, JAKE, SUNGHOON, SUNOO, and NI-KI stopped by the Seoul pop-up to experience MAISON ENHYPEN for themselves and host a special press conference. During the event, the group shared insights into their new mini album and how they’re bringing fans into their creative world through the MAISON ENHYPEN experience.

“Our lead single ‘Bad Desire (With or Without You)’ expresses an overpowering desire to turn you into a vampire,” explained SUNOO. “It’s a pop song with a sleek, chic mood. One of the key lines is, ‘A heaven without you must be like hell, but hell where I embrace you must be like heaven.’ Beyond the paradoxical lyrics, the song also reflects our own emotions, our desire to stay connected with ENGENEs.”

Added member HEESEUNG: “We’ve been collaborating with Spotify on a variety of projects. So it’s such an honor and joy to be working with Spotify again for MAISON ENHYPEN in celebration of the release of DESIRE : UNLEASH. I hope many ENGENES enjoy the event!”

Celebrate a Decade of Our K-Pop ON! (온) Playlist With a Special Series of Spotify Singles

The global success of K-Pop has opened the eyes and ears of music fans around the world. As part of Spotify’s efforts to help the genre travel the globe, we launched our flagship playlist K-Pop ON! (온) in 2014. The Korean word “온” means “100” or “whole,” the playlist’s title embodying the idea that K-Pop is always on 100 for listeners worldwide.

And that couldn’t be more true. In the last decade, K-Pop ON! (온) has amassed more than 5.3 million “saves” by Spotify users across the globe and racked up billions of streams for Korean artists, connecting them with listeners near and far. In fact, yearly streams from the playlist have skyrocketed by more than 5,600% since 2015. K-Pop ON! (온)’s top markets reflect the global demand for the genre, from the United States to Germany to Japan and beyond.

Whether they’re just discovering the genre or uniting over a shared passion, K-Pop ON! (온) has become a key destination for new listeners and veteran superfans alike.

To commemorate 10 years of bringing K-Pop’s very best to the world, Spotify is launching the first-ever Spotify K-Pop ON! (온) Singles, headlined by ENHYPEN, SHOWNU X HYUNGWON (of MONSTA X), and STAYC.

Centered around the theme of “My First K-Pop Crush,” these Spotify Singles feature covers of songs by the sunbaes (senior artists) who first sparked each band’s love of K-Pop. It’s a nod to every fan’s journey into the genre, which began with that first artist who made their heart flutter with their music, performance, and personality. It’s also a call to K-Pop fans around the world to join in this celebration of a shared passion for the genre, and the artists who started it all.

The Spotify Singles for the K-Pop ON! (온) First Crush campaign will drop exclusively on Spotify every two weeks. First up, stream ENHYPEN’s cover of “I NEED U” by BTS.

Next, listen to SHOWNU X HYUNGWON’s cover of “I Hate You” by 2PM.

Last but not least, stream STAYC’s rendition of “FANCY” by TWICE.

With every launch, listeners can also look forward to exclusive bonus content on Spotify’s K-Pop ON! (온) Video Podcast and YouTube channels. From performance videos to behind-the-scenes content, we’ll be unpacking the stories of the performing artists’ First K-Pop Crushes, the significance behind their song selection, and how the original artists inspired their journey in K-Pop.

Stream our K-Pop ON! (온) playlist to dive into the wonderful world of K-Pop.